![]() ![]() The video was nominated for Best Male Video and Best Hip-Hop Video at the 2009 MTV Video Music Awards. Basketball player LeBron James also makes a cameo appearance. Actor Harvey Keitel cameos in the video as a card player in the kitchen of New York's exclusive restaurant, Rao's. The video shows Jay in scenes such as a deserted factory building, a bar with a band, and playing card games in a kitchen. The music video (directed by Anthony Mandler) was shot and aired immediately after the 2009 BET Awards on June 28. On June 27, 2009, a trailer for the video was released. Jay-Z sampled a portion of The Notorious B.I.G.'s freestyle "Wake Up Show Freestyle". song " You're Nobody ('Till Somebody Kills You)". The song makes a reference to The Notorious B.I.G. The title is also a reference to the medical term "D.O.A." or " Dead on Arrival". It made him feel that what was once a trend had become a gimmick. One of the partial inspirations for Jay-Z to write the song was hearing Auto-Tune being used in an advertisement for Wendy's fast-food chain. Jay-Z himself stated that the point of the song was to "draw a line in the sand", saying that while he appreciated the use of the Auto-Tune by artists with an ear for melody like T-Pain and Kanye West, far too many people had jumped onto the technology and were using it as a crutch. They then removed all the songs that contained Auto-Tune from The Blueprint 3 to further their point. and thought about making an anti-Auto-Tune song. However, Kanye heard the instrumental by No I.D. (Death of Auto-Tune)", Kanye West and Jay-Z had recorded an Auto-Tune song. 24 on Billboard Hot 100.īefore making "D.O.A. The song won Jay-Z his eighth Grammy Award, and his second for Best Rap Solo Performance. The bridge is inspired by Steam's " Na Na Hey Hey Kiss Him Goodbye" and interpolates lyrics from Kanye West's " Big Brother", and " You're Nobody (Till Somebody Kills You)" by The Notorious B.I.G. The song samples "In the Space" by French composer Janko Nilović. Its lyrics address the overusage of Auto-Tune in the music industry. The song made its world premiere on the New York radio station Hot 97 on June 5. The song was released as a digital download on June 23, 2009, and as the first single from Jay-Z's 11th studio album, The Blueprint 3. ![]() (Death of Auto-Tune)" is a song written by American rapper Jay-Z and produced by No I.D. ![]()
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